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Caldwell-West Caldwell Public Schools-Washington, 5th Grade |
Reading
Quizzes,Tests and Projects
Tuck Everlasting Prologue-Chapter 5
Vocabualry and Comprehension Quiz: Friday, November 21st
Book Advertisement (Ad) Project Description
Due Dates:
September 29th: You should have finished reading your book that you will use for the book ad.
October 2nd: 1st draft of summary is due. I will review your summary and then return it to you so that you may write the final copy on the index card that I will supply for you. On this day I will also give you a large piece of paper to use for your ad.
October 6,7,8: Book Ads are due any of these days.
Instructions
To promote the sale of books, publishers often run advertisements in newspapers and certain magazines. As a reader, you often recommend books to other readers. For your first independent reading project, you are to create an advertisement for a book you have read this school term. This is your chance to influence others to read a book that you loved, so choose carefully. Make sure you choose a book you really enjoyed and remember well. Make sure you can write in specific detail about why this book is one other people should read.
Steps for Creating your Book Ad
Choose your book to promote. You may need to sign this book out from the library again for a few nights to work on your project.
Write only 6 to 8 sentences summarizing the story. Since you cannot tell the events of the story in only 6-8 sentences, tell about the book in a general way. For example, This is a story about friendship. Tell about the setting, which includes where the story took place and when, and then talk about characters. Lastly, mention the problem of the story. DO NOT give away the ending of the story!!
Design your ad on scrap paper or in your reading notebook. You must use the list on the back of this paper stating what a good book ad must include and what is optional. Including optional items in your ad will most likely make for a better ad and possibly a better grade.
Check all spelling for accuracy. Check the title and author of the book too!
In class get a piece of final copy paper. Transfer the design to the final paper. Color it so that the ad will be attractive and draw the attention of other readers.
Hand it in by the due date written at the top of this project sheet and your planner. (If you are late, points will be deducted.)
In class we will review professional book ads from newspapers and magazines. Notice that the ads are not all the same, but they do all include certain things. As we review these ads, let’s make a list of the things that must be included in all book ads. Next, let’s list the things that may be used in an ad but are not absolutely necessary
Don’t forget to use some advertising techniques we discussed such as color, use of images or pictures, catchy slogans, size of text, a boarder around the ad itself, etc. BE NEAT!!!
Have fun. If you enjoy what you are doing, it will show in your work.
See a PowerPoint Slideshow of the 2007 Students' Work
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CATEGORY
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4
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3
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2
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1
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Points Earned
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Ad Presentation
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Includes an illustration, title of the book, and author's
name. Font and colors fit the emotional content of the book.
The graphic illustrates some scene from the book.
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Includes an illustration, title of the book, and author's
name. The graphic illustrates some scene from the book.
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Includes an illustration, title of the book, and author's
name.
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Does not include illustration, title, AND/OR author's name.
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Spelling in ad and summary
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There are 3 or fewer spelling errors on the book ad and
summary. The author's name and the title are spelled
correctly throughout!
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There are 3 or fewer spelling errors on the book ad and
summary, but the author's name is not always spelled
correctly. The title is always spelled correctly.
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There are 3 or fewer spelling errors on the book ad and
summary, but the title and author's name are not always
spelled correctly.
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There are more than 3 spelling errors.
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Grammar
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There are no grammatical mistakes on the book ad.
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There is 1 grammatical mistake on the book ad.
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There are 2-3 grammatical mistakes on the book ad.
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There are more than 3 grammatical mistakes on the book ad.
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Neatness and Effort
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The book ad has no distracting errors, corrections or
erasures and is easily read. It appears the student spent a
lot of effort getting things just right.
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The book ad has almost no distracting errors, corrections or
erasures and is easily read. It appears the student worked
hard on it.
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The book ad is fairly readable but the quality is not too
good on some parts. It looks like the student ran out of
time or didn't take care of it.
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Very messy and hard to read. It looks like the student threw
it together at the last minute without much care.
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Illustration(s)
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Illustrations were creative, drawn and colored neatly and
were a good size.
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Illustrations were drawn and colored neatly and were a good
size.
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Illustrations were drawn and colored neatly, but some were
too large or too small.
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Illustrations were drawn and/or colored carelessly.
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Use of Time
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Class time was used wisely. It is clear the student worked
at home as well as at school.
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Class time was used wisely. Student could have put in more
time and effort outside of class.
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Class time was not always used wisely, but student did do
some additional work outside of class.
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Class time was not used wisely and the student put in no
additional effort.
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Use of Optional Ad Details
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Book ad included 3 optional details learned in reviewing
other book ads.
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Book ad included 2 optional details learned in reviewing
other book ads.
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Book ad included 1 optional detail learned in reviewing
other book ads.
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Student cannot describe what persuasive technique was used.
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Comments/Total Score
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